The Marketing faculty at IIM Sambalpur combine academic rigor with practical expertise to provide deep insights into consumer behavior, branding, and digital strategies. Their research explores contemporary themes such as social media engagement, customer experience, and sustainable consumption. In teaching, they integrate real-world cases, live projects, and data-driven analysis, making the learning process dynamic and application-oriented. With a strong focus on developing analytical thinking and creative problem-solving, they encourage students to address evolving market challenges. Their mentorship fosters confidence and innovation, preparing learners to excel in a competitive and rapidly changing business environment.