Master of Business Administration in Business Analytics (MBA-BA)

The Master of Business Administration in Business Analytics (MBA-BA) is a distinctive program that provides students with sophisticated competencies in business analytics, data-informed decision-making, and strategic management. The first year of the program will take place at the state-of-the-art IIM Sambalpur New Delhi Campus (IIM-SBP-ND), while the subsequent year will also be held at the same campus, with an option for students to pursue a Dual-Degree Program at the Asian Institute of Technology (AIT) in Thailand. Students shortlisted for the Dual Degree Program are selected on a merit basis, according to eligibility criteria jointly determined by IIM Sambalpur and the Asian Institute of Technology. The program provides numerous benefits to candidates interested in pursuing a dual degree MBA-BA. By combining the academic expertise and global exposure of both institutions (IIM-SBP-ND and AIT), students gain a dual degree, international experience, and insights into diverse business environments. The program is designed to prepare future-ready professionals capable of addressing complex challenges in the dynamic world of business analytics. After the completion of their second year at Thailand, all candidates shall be provided with a 1-year extended work-visa in Thailand through which they can find the opportunity to kick start their international professional career.

Program Structure

The first year of the IIM SBP Master’s program requires 60 credits of coursework. The inaugural academic year commences in July and is divided into three trimesters, each lasting approximately 14 weeks, inclusive of a break.
The second year of the IIM Sambalpur and AIT Master’s program requires a minimum credit of 48 to full-fil the requirements of 108 credits of IIM SBP credit to award the dual-degree. The second academic year commences in June and is divided into 3 Term.

Details

Trimester	Venue	IIM SBP
1	IIM SBP – Delhi Campus	21 Credits
2	IIM SBP – Delhi Campus	19.5 Credits
3	IIM SBP – Delhi Campus	19.5 Credits
TOTAL credits		60 Credits
4,5,6	IIM SBP – Delhi Campus OR Asian Institute of Technology, Thailand	48 Credits

First-Year MBA – BA (Cohort 2025-27)

Term 1 Course	Credits	Term 2 Course	Credits	Term 3 Course	Credits
Business Economics	3	Business Intelligence & Data Visualization	3	Foundations of Algorithm Design and Machine Learning	3
Financial Reporting and Analysis	3	Financial Management	3	Research for Business Decisions	3
Decision Sciences-I	3	Operations & Supply Chain Management	3	Artificial Intelligence & Deep Learning	3
Organizational Behaviour and Design	3	Decision Sciences-II	3	Applied Econometrics	3
Managerial Communication	3	Ethical and Legal Considerations in Business Analytics	1.5	Strategic Management	3
Marketing Management	3	Information Systems for Business Leaders	3	Entrepreneurial Mindset and Action	3
Introduction to Business Analytics	1.5	Human Resource Management	3	Natural Language Processing (NLP)	1.5
Managerial Computing	1.5	ESG and Sustainability Analytics	Non-Credit	Certification Course-2	Non-Credit
		Certification Course-1	Non-Credit
Total	21		19.5		19.5

Second-Year MBA – BA (Cohort 2025-27)

Tentative List of Electives to be offered for 2nd Year

Financial Management

Investment Banking & VC
Applications of Behavioral & Experimental Finance
Fixed Income Securities
Business Valuation
Investment Management
Financial Risk Management
International Finance
Mergers & Acquisitions
Financial Statement Analysis & Forensic Accounting
Derivatives
Financial Econometrics
FinTech
Bank Management
Tax Planning and Administration

Economics

Econometrics with Business Applications
Industrial Organization
International Economics and Global Markets
Game Theory & Strategic Behaviour
Economics of Multisided Business
Money, Banking, and Finance
India and the World Economy
Forecasting with Time Series Data

Operations Management

Service Operations Management
Dynamic Pricing and Revenue Management
Supply Chain Management
Decision Making Tools and Techniques for Managers
Project Management
Data Analytics and Machine Learning Techniques
Decision Analytics with Business Applications
Operations Analytics
Business Transformation using Lean Six Sigma (Advanced)
Supply Chain Analytics
Procurement and Materials Management
Operations Strategy
Logistics and Warehousing

Marketing

Consumer Behaviour
Integrated Marketing Communication
International Marketing
Pricing
Product and Brand Management
Sales and Distribution Management
BOP Markets: Perspectives & Solutions
Digital Marketing
Business to Business Marketing
Judgment and Decision Making
Marketing Analytics
Retail Management
Services Marketing
Customer Relationship Management
Entrepreneurial Marketing
Neuromarketing and Consumer Neuroscience
Sports and Entertainment Marketing
Strategic Marketing

Information Systems & Business Analytics

IT Product Management
Emerging Technologies in Industry 4.0
Digital Transformation Strategies
The Business of Artificial Intelligence
Pricing Analytics
Data Mining & Predictive Analytics
Fundamentals of Business Analytics & Intelligence
Managing Innovation in the Digital Era
Social Network Analysis using R
Strategy for Analytics
Ecommerce
Supply Chain Analytics
Advanced Predictive Analytics using R
Marketing Intelligence & Marketing Analytics
Operations Analytics
Data Science for Businesses
Consulting in e-Governance
Strategies for Information Systems Management
Mobile Applications & M-commerce for Managers
Text Analytics using R
Social Media & Cognitive Analytics
Artificial Intelligence in Business

Strategy & Entrepreneurship

Competitive & Cooperative Strategy (CCS)
Corporate Strategy
International Business Management
Design Thinking & Innovation
Simulations in Strategy
Strategic Change and Transformation
Management Consulting
Strategic Tools and Techniques
Current and Emerging Issues in Strategic Management
System Thinking and Business Dynamics
Mergers & Acquisitions
Management of Strategic Alliances
Corporate Governance & Social Responsibility
Business Models

Organisational Behaviour & Human Resource Management

Negotiation & Conflict Management
Leadership and Organizational Change
Neuroscience for Managerial & Personal Effectiveness
Talent Management for Business Managers

Liberal Arts & Sciences

International Business Ethics

Program Eligibility Requirements:

IIM SBP Admission Requirements:

The admission process is detailed in the MBA-BA Admission Policy given hereby.

Admission Policy MBA-BA Batch 2025

Applicants must possess a bachelor’s degree from an accredited institution as per UGC/AICTE norms. Work Experience: A minimum of 1 year of post qualification professional experience as of the date of beginning of program. Internships, Apprenticeship etc. shall not count towards computing of the same.
Applicants should demonstrate strong academic skills, particularly in quantitative areas like mathematics, statistics, or economics. A solid grasp of business fundamentals is also beneficial.
Proficiency in the language of instruction, usually English, may be required, particularly for international applicants. Evidence of language proficiency can be shown through previous qualifications or the medium of instruction.
All admissions to the program shall be on the basis of a valid CAT score, the minimum/cut-off criteria of which shall be released accordingly by the competent authority on the Institute Website.

AIT admission requirements:

Recommendation from IIM.
Master’s Transcript in IIM of the first year
Applicants must hold a Bachelor’s degree or its equivalent from a recognized university and demonstrate a strong academic record. Candidates with marginal academic performance may still be considered if they can provide evidence of relevant professional experience or other compensating achievements. For admission to AIT, applicants must meet the English language requirement of a minimum IELTS score of 6.0. Those with lower scores may be admitted on the condition that they successfully complete the Intensive English Bridging Program at the AIT Language Center, along with additional English instruction during their first year. To be eligible for transfer to AIT Bangkok in the second year, first years students at IIM-SBP must achieve a minimum Cumulative Grade Point Average (CGPA) of 2.75 on a 4.0 scale or 6.8 on a scale of 10 (or its equivalent) in their coursework.

English Requirements prior to joining AIT for Master’s Program at AIT:

IELTS	AIT-EET	TOEFL ITP	TOEFL Paper (Writing Band)	TOEFL CBT (Writing band)	TOEFL IBT (Writing Band)
4.5	4.5	543	475 (49-51)	152 (17-19)	50 (12-13)
5	5	543	500 (52-55)	173 (20-22)	60 (14-17)
5.5	5.5	543	525 (56-58)	196 (23-24)	70 (18-20)
6	6	543	550 (59-61)	213 (25-26)	80 (21-23)

Note: AIT Entrance English requirement is 6.0. Conditional offers will be given to those with 5.0 and 5.5 on the condition that students attend and successfully complete compulsory English classes before enrolling for thesis credits. Only IELTS and TOEFL scores that are not older than 2 years prior to joining AIT are acceptable.