Dr. Merlin Nandy is an Assistant Professor in the area of Information Systems at IIM Sambalpur. Prior to joining here, she was a Senior Solution Manager, Managing Consultant at IBM India Private Ltd. She is a Fellow of Indian Institute of Management, Calcutta in the area of Management Information Systems. Her research focuses on the use of different Internet based technologies by end users and organizations, and the factors that impact such use. She is a Certified Solution Consultant in SAP CRM Telesales and a Certified Scrum Master (CSM). Her industry experience spans more than a decade, she has been primarily engaged in a presales role with focus on Electronic business, ERP applications and Intelligent Automation. She is a Mechanical Engineer from REC Rourkela (currently NIT). She worked for 2 years at Cognizant Technology Solutions, Kolkata as Programmer Analyst before joining IIM Calcutta for doctoral studies.
Courses Taught
Management Information Systems (for MBA and Executive MBA programme)
IT Consulting (for MBA programme)
Managing Platform Business (for MBA and Executive MBA programme)
IS Theories & Research (Doctoral Level course)
Nandy M. (2023). The determinant factors of business-to-business (B2B) ecommerce website use: case of an electricity utility company in India,
Journal of Information Technology Case and Application Research, DOI:
10.1080/15228053.2023.2227038 (ABDC: C)
Chhabra, S., Sindhi, S., &
Nandy, M. (2022). Factors Affecting the Adoption of Slow Fashion – An Exploratory Study of Multiple Stakeholders. Journal of Macromarketing, 42(4), 492–509.
https://doi.org/10.1177/02761467221116294 (ABDC A)
Nandy, Merlin. (2019). Organizational Factors Influencing Inclination to Use a B2B Website by a Buyer-Supplier Dyad: The Indian Context, Asia Pacific Journal of Information Systems, Vol. 29 No. 3 (September 2019), 328-358
https://doi.org/10.14329/apjis.2019.29.3.328
Nandy, Merlin & Seetharaman, Priya. (2019). Interorganizational processes in buyer–supplier dyads: An information intensity perspective. Journal of Organizational Computing and Electronic Commerce. 29 (2). 96-114. DOI: 10.1080/10919392.2018.1554280
Nandy, Merlin. (2018). Determinants of Business-to-Business (B2B) Website Use by a Buyer-Supplier Dyad: Case of an Automotive Component Manufacturing Co., Journal of Cases on Information Technology, Volume 20, Issue 2 DOI: 10.4018/JCIT.2018040101
Conference Papers:
Paper accepted at International Conference on Digital Economy (ICDE), Raipur, 2019 – The evolving role of IT Industry Presales in the Digital age
Paper presented at Americas Conference on Information Systems (AMCIS), Omaha, 2005 – Antecedents of Website Acceptance and Use: An Interdisciplinary View, co-authored with Prof. S.D. Vaidya
Paper accepted at International Conference on Electronic Business (ICEB), Beijing 2004 – The Internet and the Organizational Adoption of Electronic Business: A Research Agenda, co-authored with Prof. S.D. Vaidya
Paper accepted at the Hawaii International Conference on System Sciences (HICSS-37) 2004, Hawaii – An Improved Search Technique for Optimal Winner Determination for Combinatorial Auctions, co-authored with Prof. Ambuj Mahanti (Paper was nominated from the Minitrack for Best Paper Award)
1. Conducting Baseline & Need assessment study to undertake sustainable intervention towards improvement of Sambalpuri handloom weavers community under CSR of MCL.
2. Programme Director for the Business leadership Programme (BLP) conducted for Entrepreneurs in collaboration with India SME Forum (ISF) in Dec 2020.
3. Design and Development of a one-stop platform/ dashboard for information dissemination w.r.t COVID-19, working with the Sambalpur District administration for the management of COVID-19 in the district.
